Video calling is the closest digital analog to spending time with your friends in real life while you’re physically apart. Today, video calling forces users to choose between their front or rear cameras, thereby sharing themselves or their surroundings. This prevents digital moments from being as rich and immersive as real-life.

To address this, we’re building Dual Camera sharing, the ability to stream both front and rear facing cameras simultaneously on Instagram Video Calling

Role and scope

Being responsible for the end-to-end design, running user tests, and collaborating with fellow designers to ensure a uniform experience across Meta's suite of apps

Outcome

In the Beta test, we achieved projected goal from opportunity sizing

Users want to call their friends back when they miss their calls, but they often forget to do so

We initiated this project to create call reminder solutions. This not only aids users in reciprocating missed calls but also bolsters our top-line metrics

Role and scope

Created 3 different solutions for test purpose, and working closely with data scientist and engineers to iterate the design post-Beta testing

Outcome

One of the solutions improved % of reciprocated missed calls significantly in the tests